Denise Van Outen

Birthday Suit Shocker!

She used to do it for the discerning mag-buying chap, for vast piles of readies and for boyfriends who were either famous and/or minted. Now you have to be a little more clever to see that famous DVO birthday suit. You have to appeal to the inner DVO. Now you have to invent deodorants that don’t cause cancer. Now you have to be a marketing bod at Bionsen.
'When I was asked to be the face of Bionsen I didn’t even have to think about it as it stands for an issue close to my heart,’ she said.
'The entire Bionsen range is free from harmful chemicals, aluminium and parabens, which have been linked to breast cancer.
'Having lost my grandmother to breast cancer, it’s important to me to raise awareness of the issue and if I can use my celebrity status [naked flesh] to do that, then that’s great.
'As the face [arse and tits] of the brand, I want to get women thinking about the issue and encourage them to make informed choices.’
We here at Maxim are not complaining. At all. Check out the gallery to your right for more evidence of this marketing bod's genius. Perhaps those suited-and-booted media types aren't so bad after all...

Customers who buy something from the Bionsen range in October will be pleased to know that 10p per product goes to breast cancer charities. For more info, visit www.bionsen.co.uk