Saturday 31
October 2009 will mark 1,000 days to go’ until the start of the London 2012
Olympic Games and being the Official Sportswear Partner, adidas has created a
‘limited edition’ t-shirt to celebrate.
The t-shirt is detailed with visuals of the recently
revealed ‘pictograms’ which indicate the visual representations of each Olympic
sport. The pictograms will be used in the run up to and during the Olympic
Games in 2012.
The 38 pictograms represent each different sport discipline
at the Games and will be used for signage, on tickets and on the field of play,
becoming an important ‘wayfinder’ tool for spectators.
Course, adidas being adidas, the tee looks mighty fine too,
and incorporates ClimaCool™ technology, actively conducting heat and sweat away
from the body keeping even the hardest working athletes cool.
It also includes a mesh insert at the back for
breathability, the London 2012 logo and famous adidas three stripes.
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The official ‘Limited Edition’ Pictogram T-Shirt will be
available from the 24th October 2009 from the following Stockists: Greaves,
Harrods, JD, JLP, Littlewoods, Runners Need, SheActive, adidas Sport
Performance, She Runs He Runs & Tony Pryce.
Stockists: 0870 240 4204
Website: adidas.com/London2012
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